METHOD TO BE NOTICED


Just saw political AD from The Reform Party, where chairman asks if Estonia is ready and economy rises on its own. Actually, that's not important but what is important is how they try to pop out from the other political noise now being aired on the television.




Commercial audio is a bit louder than other programme. The Reform Party took it to the next level and peaked their audio to the maximum, so its all crackly and clipping. Well, I have to admit, It worked for me. I was reading a newspaper and when the commercial rushed in I just had to see whats up with the ugly audio and here I am... talking about it.



However, the clip on Youtube seems to be with a different audio track than on television (click).